Branding Specialist

TRT World – Marcomm and Distribution

Istanbul, Turkey

 

Branding specialist is responsible for implementing projects that targets brand awareness, brand recognition in Turkey as well as outside of Turkey.

The copy write function will apply to all English documents produced by the department – Press Release, Brochures, Presentations, EPG information, Affiliate highlights etc.

KEY RESPONSIBILITIES AND ACCOUNTABILITIES

  • Implement 360 degree Marketing campaign and events
  • Supervised marketing opportunities (Consumer, Affiliate, Ad Sales and Partnership….)   
  • Manage relationship with key marketing partners (vendors, partners, creative agencies...)
  • Attend and represent TRT World to key industry markets
  • Prepare Marketing Communication status report
  • Ensure Marketing compliance with company guidelines and business practices 
  • Participate to overall distribution strategy for TRT WORLD and TRT channels

QUALIFICATIONS

  • Bachelor in Marketing Communication or equivalent
  • Work experience in a marketing department of an international organization (International media experience would be a plus)
  • Three years in Marketing and Communication
  • Excellent English
  • Excellent written commercial and journalistic communications
  • Planning and organization
  • International relationship
  • Media/TV Industry understanding
  • Broadcast marketing
  • Consumer and Sales Marketing.
  • In depth understanding of digital and Social media mobile marketing campaigns