TRT World and TRT Arabi are now available to 185 million OONA subscribers across Indonesia.
Turkish Radio and Television’s international news platforms, TRT World (in English) and TRT Arabi (in Arabic), are expanding their global reach through their latest partnership with OONA, the cutting-edge, free OTT mobile entertainment platform that rewards its viewers with a virtual currency for watching and sharing content. This means that TRT World and TRT Arabi are now available to 185 million OONA subscribers across Indonesia.
The state-of-the-art OONA app, which delivers first-class live and on-demand broadcast-quality international and local news and entertainment, was devised by leading digital strategist, Christophe Hochart, OONA's founder & CEO. Hochart remarked that: “We are delighted to be able to offer these renowned award-winning channels to our Indonesian viewers. Now they can stay ahead 24/7 with TRT's breaking and in-depth news, current affairs, and gripping documentaries, which are available in both English and Arabic.”
TRT World, which was launched in 2015, and has its headquarters in Istanbul, with three newsrooms in other parts of the world, offers an alternative viewpoint on global and domestic events. - It does this by challenging perceived narratives, and providing a much needed new perspective on the news from different angles.
Furkan Han, TRT World’s Head of Global Digital & Satellite Distribution & Partnership, stated that: “We’ve been investing in digital growth since day one, and provide our content to all demographics, in which ever way they prefer. Our partnership with OONA TV enables delivery of TRT World and TRT Arabi content to millions of people in Indonesia.”
OONA is a subsidiary of NFCX in synergy with Metranet, a subsidiary of Telkom Indonesia. It delivers innovative user experiences with built-in features such as a personalised chat bot, interaction with other viewers, offline caching, parental controls, screen capture with drawing and sticker editing, and a virtual wallet for collecting generous viewer loyalty rewards in the form of tcoins, which can be redeemed for branded goods, meals, fun days out, discounts, free phone minutes, and other telcom products. Due to its innovative business model for telcoms, studios and content holders, OONA is also on course to provide its free and premium service to consumers in other parts of Asia, Africa, South America, the Middle East, the US and Europe.
About TRT World
TRT World, Turkey’s first English broadcasting international news platform is launched in 2015 and headquartered in Istanbul, with four newsrooms and an extensive global bureau network covering major regions and hot spots. Strategically designed to maximize its global reach, it is broadly available in all major English-speaking territories and can be accessed via traditional media, including free-to-air, cable and satellite, and other digital platforms, including mobiles, desktops and social media. A distinctive voice to the global news landscape, this is TRT World.
Address: Ahmet Adnan Saygun cad. No:83, 34340, Ulus, İstanbul, Turkey
Phone: +90 212 326 30 00