Money Talks

Nike loses Arizona state aid after pulling shoe | Money Talks

The world's largest sports brand wanted to celebrate American independence with a shoe featuring the red, white and blue. But Nike's stepped into trouble for the use of a historical symbol that, to some, has become synonymous with hate. We spoke to Declan Ahern, Associate Director at the independent business valuation consultancy, Brand Finance. He joined us from London.

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Is Nike cashing in on controversy?

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