Netflix worldwide subscribers are now more than any rival in an increasingly crowded field of video streaming competition that includes the likes of Amazon, Hulu, Google’s YouTube, Walt Disney Co. and Apple.
US streaming giant Netflix ended last year with more than 230 million global subscribers, beating analysts' expectations as hits such as "Wednesday" and "Harry & Meghan" enticed new viewers.
"2022 was a tough year, with a bumpy start but a brighter finish," the company said in a letter on Thursday, announcing bumper fourth quarter earnings.
Netflix also announced that co-founder Reed Hastings was standing down as CEO, ending a 25-year leadership that saw the company grow from a rent-by-mail DVD service to an entertainment juggernaut.
Hastings ceded control of Netflix to his two longtime associates Chief Operating Officer Greg Peters and Ted Sarandos, who has been the face of Netflix in Hollywood and had already been named co-CEO.
"It feels like yesterday was our IPO; we were covered in red envelopes," Hastings said during an earnings call.
"Hopefully, some of you have held the stock for all 21 years."
Becoming a streaming giant
Netflix became a publicly traded company in early 2002 at an opening price of $15 a share.
Shares in the streaming television service were up nearly 7 percent to $337.31 in after-market trades that followed release of the earnings figures.
The Netflix board has been discussing succession planning for many years, Hastings pointed out in a blog post, joking "even founders need to evolve!"
He said he would hold the new job of executive chairman, noting this was a role that tech giant founders often take, using Amazon's Jeff Bezos and Microsoft's Bill Gates as examples.
The changing of the guard was announced as Netflix posted added subscribers that blew past even the most optimistic expectations.
The streaming giant said it enticed 7.7 million new members in three months, bringing Netflix membership around the world to 230 million people.
Netflix praised a successful slate of new content that included horror-themed comedy "Wednesday," saying the "Addams Family" spinoff was the company's third most popular series ever.
Royal tell-all documentary "Harry & Meghan" also scored, Netflix said, as well as "Glass Onion: A Knives Out Mystery" starring Daniel Craig.
"This is in stark contrast to the first half of the year. Creating the next biggest blockbuster drives subscribers," said tech and media analyst Paolo Pescatore.