How are brands responding to the Gaza conflict?

26:15

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War on Gaza

How are brands responding to the Gaza conflict?

More and more consumers want to buy products that align with their values. But choosing a side between Israel and Palestine is fraught to say the least. How are the world’s biggest companies responding to the war in Gaza? Guests: Professor Kamel Hawwash Chair of the Palestinian Solidarity Campaign Omar Barghouti Co-Founder of the Palestinian Boycott, Divestment Sanctions (BDS) movement Saffana Monajed Marketing Strategist and Copywriter Audrey Kemp Reporter at The Drum